Gonano Dealers

About the Project

GoNano helps roofing professionals build and grow their businesses through its NuRoof™ system, contractor network, training, and protected territory model.The website needed to explain the business opportunity clearly, establish credibility quickly, and move interested contractors toward checking territory availability or starting a conversation with the team.

Roofing Industry

Contractor Network

Lead Generation

Challenge

The challenge was to communicate all of this without overwhelming visitors. The experience needed to answer key questions quickly, build trust through proof and contractor stories, and guide qualified prospects toward a clear conversion path.

Our Process

Discovery

We started by understanding GoNano’s contractor model, audience, business proposition, and the questions prospective roofing professionals need answered before taking the next step.

Deliverables

Business Goals

User Journey

Content Structure

Research

We reviewed contractor, franchise, and business opportunity websites to identify ways to improve trust, clarity, lead qualification, and conversion flow.

Deliverables

Competitor Review

UX Research

Conversion Strategy

UI/UX Design

We created a modern interface using dark navy, purple, and orange accents to reflect the technology led brand while keeping the experience professional and approachable.

Deliverables

Wireframes

UI Design

Design System

Website Development

The approved design was translated into a responsive website with structured content, qualification forms, contractor stories, statistics, media proof, and repeated conversion opportunities.

Deliverables

Responsive Build

Form Integration

Content Integration

QA & Testing

We tested the experience across devices and reviewed forms, navigation, CTA visibility, responsive behavior, video elements, and key lead-generation journeys.

Deliverables

Responsive Testing

Form Testing

Final QA

Results

The final website gives GoNano a clearer and more focused digital experience for prospective contractors.

Visitors quickly understand the opportunity, see key business information, review proof from existing contractors, and move toward checking territory availability through a structured qualification flow.

Product types displayed: Outdoor lighting, lighted medicine cabinets & mirrors, kids room lighting, and bedroom lighting.

Tablet screen showing text: Design-Centric Kitchen Fixtures with a blue shop button.

Our Approach

We structured the experience around the information prospective contractors need before making a serious business decision. The hero communicates the opportunity immediately, while investment figures, territory protection, contractor statistics, media recognition, and real customer stories strengthen credibility throughout the page. The territory availability form acts as the primary conversion path, helping GoNano qualify interest while keeping the next step simple for visitors.

Technologies

Figma

HubSpot

5/5 Review

“Tekbyt helped us turn a complex contractor opportunity into a website that feels clear, professional, and focused. The new experience presents our value, proof, and territory model in a much stronger way while giving prospective contractors an easy path to take the next step.”

Black stylized quotation marks on a white background.

GoNano Team

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Whether you run a SaaS startup, a healthcare practice, a real estate business, or a growing service company, if you need a design and engineering team that ships well and stays in the relationship, we'd love to chat.
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Web Design

Product Design

Brand Identity

Mobile App Design

Web Development

MVP Development

Full-Stack Development

AI & Automation

A High Conversion Digital Experience for Roofing Entrepreneurs

About the Project

Challenge

Our Process

Discovery

Research

UI/UX Design

Website Development

QA & Testing

Results

Our Approach

Technologies

Other Case Studies

Working on something? Let's talk.